Peek at Parkview Green
I remember first taking a tour around Parkview Green in September 2011 (see the article I co-wrote with my colleague Iain Shaw here). Their PR guy had lamented the delayed opening then. Little did we know it would be another year (making it four years in total) before “China’s greenest building” finally soft launched to the public. During that time, several brands that had planned to debut their flagship stores at this eco-friendly retail and commercial space opted for other places, like Swire’s Indigo Mall, instead.
Was Parkview Green worth the wait? It’s hard to tell, as the mall is still largely vacant. But the stores that are open for business are promising, including the first Chinese locations for Karen Millen, Ted Baker and COS (H&M’s high-street label). Other shops to look out for: Mulberry, Van Cleef & Arpels, lingerie brands Agent Provocateur and La Perla (shockingly marked-up but still loads of fun to ogle at), the Beijing flagship stores of Stella McCartney and Tadashi Shoji, among others.
When I was younger, I was a huge fan of H&M. But now that I’ve started prioritizing quality over quantity, I find myself making fewer and fewer fast-fashion purchases.
Enter COS. Why am I so excited about H&M’s offshoot brand? For one thing, I don’t even have access to COS in the USA. For another, their products are noticeably higher-quality and still reasonably priced. Their clothes – well-tailored, minimalist and elegant – are mostly in the RMB 599-999 range, and often just the wardrobe additions you've been looking for. They make a conscious effort to keep their brand name out of sight, even on the clutch bags and totes. Plus, every few months, stunning dresses, shirts and blazers are available for 50-70 percent off! That goes for men too – plenty of adorable knits and collared shirts.
Daily 10am-10pm. 9 Dongdaqiao Lu, Chaoyang District (across the street from The Place and Chaowai Soho)