Nuandao Wishlist: Shop My Picks!
Nuandao.com very generously asked me to be featured as a select influencer for their Christmas campaign, “Nuandao Wishlist.” For those of you unfamiliar with this website, it started out as a design blog and has since blossomed into a full-fledged social e-commerce platform. Their focus is on innovative products that are attractive yet functional, regardless of price or origin (though they clearly cater to a niche hipster market in China). They also host online pop-up shops on a regular basis, most recently giving shoppers temporary access to Chinese sustainable brand NEEMIC. To stay on top of these deals, you can sign up for an account here or follow them on Weibo (@Nuandao).
You can also shop my own picks (see below) from today until December 6! Here’s a translation of my introductory text:
“There are so many things on Nuandao that match my aesthetic, which I’d describe as classic, minimalist and masculine, with a bit of rock ‘n roll. I like things sleek and simple, but at the same time not too perfect – there needs to be a sense of personality in what you own. I mostly stick to dark and muted colors and natural textiles like leather and wood, with the occasional pattern to spruce things up.”